Ministry of Environmental Protection and Agriculture of Georgia Ministry of Environmental Protection and Agriculture of Georgia

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American Magazine Wine Enthusiast: "Merging modern technologies and ancient winemaking traditions distinguishes Georgia from the rest of the world's wine regions and makes it a particularly attractive country."

At the initiative of the National Wine Agency, the prestigious American wine magazine "Wine Enthusiast" launched an advertising campaign for Georgian wine. Wine Enthusiast, founded in 1979, is today one of the most regarded wine magazines and online wine media platforms in the US market, with a 5 million audience.
As part of the campaign, the magazine "Wine Enthusiast" published an article titled " Get to Know Georgia, The Birthplace of Wine." Furthermore, Georgian wine banner ads will be placed on the magazine's website for a month.
The article "Get to Know Georgia, The Birthplace of Wine" discusses the modern wine industry, its distinctiveness, and diversity, including the 8,000-year Georgian winemaking history. 

"Although ‘’Qvevri’’ plays an important role in Georgian winemaking, Georgian winemakers actively use other winemaking methods. On the one hand, the ‘’Qvevri’’-pitcher, and on the other, the modern winemaking technology provides Georgian winemakers with a unique opportunity for making experiments. Therefore, the mixture of modern and traditional-historical winemaking technologies distinguishes Georgia from the rest of the world's wine regions and makes it a particularly attractive country, the article says. https://www.wineenthusiast.com/get-to-know-georgia-the- birthplace-of-wine/

It is worth noting that with the support of the National Wine Agency, an active media campaign - promoting Georgian wine is being launched in the United States of America in 2023: an advertising clip for Georgian wine was prepared for the American TV company CNN, one of the most-rated television broadcasters in the USA. CBS has created an extensive story about Georgian wine "Ancient Vines", and graphic articles were printed in various print and electronic publications (CNN, The Wall Street Journal, Men's Journal, Imbibe, Wine-Searcher, SOMM TV, Forbes, Wine Enthusiast).